Excerpts from Travel Weekly magazine, Article Tara Rosa
The Premier Resort & Spa, Puerto Vallarta
A boutique hotel disguised as resort
The Premier Hotel &
Spa combines the finer points of a boutique hotel with the facilities of a much
larger resort. This 3-year old resort is
the baby of the Buenaventura family of hotels, which includes the Buenaventura
Hotel and Beach Club and the Hacienda hotel here.
Although small in size,
the resort features many of the facilities of a much larger property, including
a full-service spa, a fitness center, meeting facilities, three restaurants, two
pools (one with swim-up bar) and a private beach.
Its seven floors contain
56 guest rooms, 2 suites and seven master suites, all with balconies and views
of the ocean. According to Rosy di Ruggiero, the Premier’s sales manager,
about 80% of the accommodations feature Jacuzzis, which are found either in the
room or on the balcony.
The hallways, lobby and
rooms all have an airy feel and a bright and lively décor. Paintings
featuring colors such as fuchsia and yellow hang on the lobby walls, and bed
coverings are done in bright blues, greens and yellows.
The resort offers three
The resort is located
within walking distance of the boardwalk (better known as the Malecon),
shopping, restaurants and nightlife.
The atmosphere at the
property can be described as low key. There is no music playing at the pool or
at the outside bar, and there were no children splashing in the pool or
frolicking on the beach. In fact, the resort markets itself as an adults-only
property, no youngsters under 16 are permitted. According to Di Ruggiero, the
hotel’s guests are mostly leisure, with a high percentage of honeymooners. She
credited the hotel’s “intimate style” and “adults-only concept” for
its ambience. A more lively scene can be found a few step away, however, at the
adjacent Buenaventura Hotel & Beach Club. Here music blares at the pool and
a host armed with a microphone entices guests to join activities, such as pool
The Premier Hotel &
Spa offers an inclusive plan which covers all meals and drinks, room service and
access to all of the property’s facilities. In addition, guests who opt for
the inclusive program are entitled to use facilities at the Buenaventura Hotel
& Beach Club and the Hacienda Hotel near the marina Complimentary
transportation is provided.
The Premier Hotel & Spa, guests can choose from a variety of activities,
such as yoga, aerobics, aqua-aerobics and meditation.
According to Di Ruggiero,
the hotel’s target market is the upscale traveler who enjoys spas, small
groups and honeymooners. Room Rates at The Premier Hotel & Spa from August
18 (2001) and December 21 are $120 per room per night double. The inclusive rate
at the property is $110 per person per night, double.
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